The Repositioning Expert helps B2B service providers get and keep a decision maker’s attention

It’s hard to reach decision makers today

90% of first time voicemails are never returned* and wasted marketing budget costs companies at least $1 trillion a year**

We are the The Repositioning Experts and we help service providers get to the table with more decision makers by repositioning their messaging.

* Source: RingLead
**Source: The B2B Lead

An Experienced Marketing Strategist

Our founder Chala Dincoy has over 20 years of experience as a marketing strategist for some of the biggest brands in the world like Pepsi, Pizza Hut, Frito Lay and Smirnoff.

Are we the solution to your problem? We don’t know until we have a conversation with you. Let’s have a chat and find out..

What We’ll do for You

Featured Expert On:

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Brands That Have Called On Chala’s Expertise:

Brands_that_have_called_on_Chala

 

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What We'll do for You

Learn how we’ll work together to transform, and turbocharge, your business.

What We Think (Chala's Blog)

Our founder Chala has very strong opinions about how to reach decision makers. Find out what she thinks.

Success Stories

Read a few great client success stories to see if we can also help you!

Recent Blog Posts

Is Your Website Selfish?

That's right, you heard me. I just asked an absurd question. Is your website all about you--your products, services, staff, offices etc? In other words, is it selfish? Here's how to know and why that's bad. The Me Me Me Website Most small businesses I meet think that...

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How To Waste A Conference

I have conference fever! If you're also going to a conference soon to build your business, then go ahead and read on. If you're only there to learn, you can probably skip this one. Here's how to waste that conference you're going to: Go to a Conference Only To Learn...

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Buyers Are Liars

I knew this when I did consumer research for launching new products and the potato chip flavour loved by the majority bombed on the shelves and I know this as I look at the clients I help in their marketing messaging. What buyers say and what they do can be very very...

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How A Sales Pitch To A College Crush Got Cruelly Rejected

How many pitches have you done to sell your products or services only to be crushed with a rejection? In the world of B2B it never happens that way. It's often a 'we'll think about it' or a 'we'll get back to you". What I call a "soft no". Well, if you and your sales...

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How Changing One Word Can Explode Your Sales

Just changing one word in your marketing can change your sales destiny. Here's how: A 3 letter word Sandra had been trying for years in vain to sell her services as a systems expert. Once inside a company, she could immediately see the inefficiencies in their back...

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United Airlines Can’t Reposition Crisis Through Marketing

If you haven't heard about the United Airlines incident where an overbooked passenger was violently dragged off the plane then you must've been on a nice warm vacation somewhere without social media access (and I wish I were with you!). Both the business world and the...

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Let's Get Started

Are you ready to transform your business; Make more money with customers you actually enjoy; Have fun (yes, business should be fun!) doing it? Then what are you waiting for, contact me today!
Contact

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