About Chala | Coach and Market Demand Expert

Small Business Marketing is 3rd on the list of Chala's true passions.

Chala’s True Passions

Chala Dincoy is the CEO and Founder of Coachtactics, www.coachtactics.com. An ACC level certified International Coach Federation Coach, she’s a Market Demand Expert who helps entrepreneurs package their unique expertise and tap into their Qualified Buying Market.

In her former life, Chala was an award winning marketer at companies such as Pepsi, Pizza Hut, Frito Lay, Diageo, Playtex and BIC Inc for 20years. Now she’s a certified business coach, the author of Gentle Marketing: A Gentle Way To Attract Loads Of Clients, a speaker featured on Rogers TV, the National Post, the Ottawa Citizen, a radio segment host on the Small Business Big Ideas Show and a video blog contributor to the Meetings + Incentive Travel Magazine.

Chala dishes out big advice that’s to the point, accelerates your growth and is like ROCKET FUEL for your business!

Chala’s true passions are her personal choice for most adorable kid in the world, son Logan and her handy dandy dreamboat hubby Andy. Scuba diving, bootcamp workouts and her Kindle addiction also keep her busy.

Chala’s Core Values

Love & Compassion

I believe that it’s more important in business and in life to be kind rather than to be right and that regardless of station in life, everybody is truly equal. Giving is the only thing that gives me peace.


My clients can tell you that I speak my mind directly. It comes from a sense of ridiculousness that I feel when I encounter insincerity in any part of my personal or business life.

Honesty & Integrity

I seek and attract clients and friends who are honest and have integrity through and through. This is something that can’t be faked.

Health & Vitality

I accept that in this life I have this one body that I need to take care of so that it takes care of me and keeps me living the vital lifestyle that I enjoy.

Passion & Creativity

Without passion we are lost. The trick is to rediscover it since we all had it when we were babies. My creativity comes out of nowhere – like those moments when I’m tossing and turning or on the long drive down the 407 in a snowstorm.


Contact Chala

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