The Repositioning Expert helps B2B service providers get and keep a decision maker’s attention

It’s hard to reach decision makers today

90% of first time voicemails are never returned* and wasted marketing budget costs companies at least $1 trillion a year**

We are the The Repositioning Experts and we help service providers get to the table with more decision makers by repositioning their messaging.

* Source: RingLead
**Source: The B2B Lead

An Experienced Marketing Strategist

Our founder Chala Dincoy has over 20 years of experience as a marketing strategist for some of the biggest brands in the world like Pepsi, Pizza Hut, Frito Lay and Smirnoff.

Are we the solution to your problem? We don’t know until we have a conversation with you. Let’s have a chat and find out..

What We’ll do for You

Featured Expert On:

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Brands That Have Called On Chala’s Expertise:

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What We'll do for You

Learn how we’ll work together to transform, and turbocharge, your business.

What We Think (Chala's Blog)

Our founder Chala has very strong opinions about how to reach decision makers. Find out what she thinks.

Success Stories

Read a few great client success stories to see if we can also help you!

Recent Blog Posts

Why Niching In Happy People Can Make You Miserable

Say what? Focusing your marketing plan on getting clients who are ‘happy’ can make you the opposite? How can that be? Let me explain… Mindset Niching At the recent International Coaching Federation conference I spoke at, most of the coaches I talked...

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Man Dies After Refusing Anti-venom for Being Too Expensive

I was floored when I read about a man in Missouri dying after being bitten by a snake and refusing to take the anti-venom because it was too expensive.  Yet I witness the same thing happening in businesses every day. Here’s how you know if your refusal of the...

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Guilty of Lethargy Marketing?

Believe it or not, success causes lethargy. There’s no deep urgency to change, no burning desire to grow. There you are, toddling along as a busy business owner with a team who is even busier. You’re growing at a good healthy clip but you spend actually...

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Why Proximity Advice Can Hurt Your Business

When motivational guru Mastin Kipp mentioned this concept of the danger of ‘Proximity Advice’ at a recent conference, I was hooked. He was speaking about people getting the wrong advice from their friends and family when they want to make a change in...

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Let's Get Started

Are you ready to transform your business; Make more money with customers you actually enjoy; Have fun (yes, business should be fun!) doing it? Then what are you waiting for, contact me today!
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